First, USA Today serves their growing constituency by ensuring that the news is always delivered in a timely, professional fashion. If it isn’t for whatever reason, all subscribers are eligible to receive issues by e-mail. If any questions arise about the deliver of your news or other issues, USA Today’s customer service department is available to assist you 24 hours a day.
As it concerns their content, USA Today has pledged to maintain the highest level of journalistic integrity by providing accurate information with no angles or agendas. This is why the powerful paper is favorite among prominent political figures and talk shows: its unbiased, thorough presentation. To continue this standard, all of USA Today’s staff are trained to apply their ability to putting national events into perspective for conscientious readers. Finally, one way that the paper stays ahead of the competition is by their sincere invitation and consideration of reader feedback. By opening avenues of communication between the two, critical changes are much faster and precise.
An integral part of USA Today’s mission, maintaining consumer loyalty is chief among the paper’s efforts. This is accomplished by the products that they offer as well as their contributions to the environment. They are proud to use recycled paper and soy-based inks to give back to the world and to their constituency, both of whom make it possible to continue illuminating the nation’s events.